T
TRAVEL ACTIVATED

Melbourne Marathon 2025

Official Travel Packages & Exclusive Hotel Rates for Runners

Featured Travel Assets

Hotel
OFFICIAL PARTNER

The Langham Melbourne

Southbank Promenade, Melbourne

  • Early breakfast for runners
  • Late checkout (2pm)
$450 $320 /night
BEST SELLER
Runner

Marathon Runner Package

Comprehensive race weekend support

  • Guaranteed Race Entry
  • 3 Nights Accommodation
  • Pre-race Pasta Dinner
  • Private Transfer to Start
$899 /pp
Hotel

Pullman Melbourne on the Park

East Melbourne, VIC

  • Walking distance to MCG
  • Recovery Zone Access
$380 $295 /night

Economic Modelling Tool

STATUS: LIVE SIMULATION

Model Inputs

Entries & Travelling

%
%
12%
5.0%

Financials

50%

Financial Projections

Travelling Pool
12,364
Net Addressable
Est. Bookings
618
@ 5% Capture
Total Booking Value
$741,600
Gross Revenue
Total Markup
$111,240
Available Margin

Revenue Distribution

Onboard Fee Status APPLIED
Target: $500k | Current: $741k
Event Share (50%) $55,620
Travel Activated Share $55,620
Onboard Fee Revenue +$15,000
Travel Activated Net Profit $40,620

Model Insights

Traveller Pool Composition
Marathon: 12,250 Half: 1,800
Rebate Progress
148% of target $500k Target
Rebate Target Analysis

To cover the $15,000 fee, you need 84 bookings.